Sierra Launches New Strategic Relationship With eXp Realty

FOR IMMEDIATE RELEASE

Sierra Interactive Designated as Trusted Provider by eXp Realty in New Strategic Relationship

LOUISVILLE, KY (November 20, 2024) – Sierra Interactive, a leading provider of lead generation and conversion technology for real estate teams, has been designated a “Trusted Provider” by eXp Realty’s eXp Solutions.

eXp Realty is the most agent-centric brokerage on the planet and eXp Solutions provides agents with a complete suite of industry leading vendors, tools and services that they can utilize throughout their real estate journey and trust as an extension of their team. Sierra, the only IDX + CRM platform that lets you differentiate your brand and personalize lead nurture, joins other vetted vendors, tools and services that provide agents with everything they need to deliver the most elevated and seamless client experience. 

“We’re proud to call ourselves a partner of one of the fastest growing and most innovative brokerages in the world. This is a big step forward in what I’m positive will be the start of a long, mutually beneficial relationship,” said Peter Maglathlin, CEO of Sierra Interactive. “As one of very few IDX and CRM solutions that have earned the “Trusted Provider” designation, Sierra is ready to win over teams in the eXp ecosystem.”

In real estate, expertise wins, and Sierra is the only real estate platform that helps you take your expertise online and lets you personalize outreach with knowledge-driven content – all with less effort. Sierra provides the human touch at scale, helping you become the go-to team in your market. eXp Realty teams will benefit from Sierra’s high-performing platform with benefits that include:

• Advanced CRM & Marketing Automation: Manage client relationships with ease and create custom messaging sequences aligned to your specific business processes and personalized to your leads. Sequences are triggered to send based on specific actions the lead takes. More targeted messaging means moving leads through the funnel more effectively.
• Personalized IDX Websites: Your brand is your superpower. Establish yourself as the leader in your local market through knowledge-oriented content on an IDX website designed for lead capture. 
• Create a Centralized Hub: Connect your favorite tools or new tech to our CRM in minutes to create a complete solution. Integrate your current point solutions or take advantage of new technology.

“We are thrilled to welcome Sierra Interactive as a trusted provider within our eXp Solutions platform,” said Kendall Bonner, eXp Realty VP, Industry Relations and Strategic Partnerships. “Their innovative approach to lead generation and CRM technology aligns perfectly with our mission to equip agents with best-in-class tools that enhance their productivity and client service. Our collaboration will empower our agents to further personalize their real estate services, driving success and growth across the eXp community.”

About Sierra Interactive:

Sierra Interactive develops residential real estate software and services for teams and independent brokerages in the U.S. and Canada. Sierra’s proven lead generation and conversion solutions are trusted by top-performing teams and influential coaches

across the real estate industry. For more information on our high-performing IDX websites, CRM and lead gen services, visit www.sierrainteractive.com.

About eXp World Holdings, Inc.:

eXp World Holdings, Inc. (Nasdaq: EXPI) (the “Company”) is the holding company for eXp Realty®, FrameVR.io and SUCCESS® Enterprises.

eXp Realty is the largest independent real estate company in the world with more than 85,000 agents in the United States, Canada, the United Kingdom, Australia, South Africa, India, Mexico, Portugal, France, Puerto Rico, Brazil, Italy, Hong Kong, Colombia, Spain, Israel, Panama, Germany, Dominican Republic, Greece, New Zealand, Chile, Poland and Dubai and continues to scale internationally. As a publicly traded company, eXp World Holdings provides real estate professionals the unique opportunity to earn equity awards for production goals and contributions to overall company growth. eXp World Holdings and its businesses offer a full suite of brokerage and real estate tech solutions, including its innovative residential and commercial brokerage model, professional services, collaborative tools and personal development. The cloud-based brokerage is powered by FrameVR.io technology, an immersive 3D platform that is deeply social and collaborative, enabling agents to be more connected and productive. SUCCESS® Enterprises, anchored by SUCCESS® magazine and its related media properties, was established in 1897 and is a leading personal and professional development brand and publication. 

For more information, visit https://expworldholdings.com.    

Safe Harbor Statement

The statements contained herein may include statements of future expectations and other forward-looking statements that are based on the Company’s management’s current views and assumptions and involve known and unknown risks and uncertainties that could cause actual results, performance or events to differ materially from those expressed or implied in such statements. These statements include, but are not limited to, expectations related to solutions offerings and program capabilities. Such forward-looking statements speak only as of the date hereof, and the Company undertakes no obligation to revise or update them. Such statements are not guarantees of future performance. Important factors that may cause actual results to differ materially and adversely from those expressed in forward-looking statements include the Company’s ability to integrate new technology platforms and other risks detailed from time to time in the Company’s Securities and Exchange Commission filings, including but not limited to the most recently filed Quarterly Report on Form 10-Q and Annual Report on Form 10-K.

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Press Contact

Jaycie Mariotti
Director of Marketing
Sierra Interactive
jmariotti@sierrainteractive.com
502.410.3050