Fully responsive sites display beautifully on laptops, tablets and phones. Plus, fast page-load speeds give your site visitors a better experience (and it’s great for SEO).
Boost organic rankings through hyperlocal content and community pages that effectively give you long-tail keyword searches for your site.
Content for Your Market
Highlight neighborhoods and communities in your market. Create unlimited pages for listings, stats, testimonials, videos and more. You have complete control over the URL, meta tags and source code.
Advanced Search Criteria
With granular IDX capabilities, you can insert search criteria on content pages and blog posts so leads can find what they need—fast. If your MLS has the field, chances are you can filter for it.
Organic Leads Coming Right Up
Require registration to collect leads. Allow registration via social sign-in, let visitors use their phone number as a password or simply let your site visitors roam free. Your call.
Stunning photography, bold typography and easy-to-navigate interfaces mean your visitors can find exactly what they’re looking for.
New listings are added every 15 minutes. Existing listings are updated hourly. Your site does all the work.
Multiple Sites for Multiple Needs
From your branded flagship site to targeted community or niche sites, you manage all leads and content from a single login and a single dashboard.
Create sites for your agents easily. Each site is fully integrated with the parent CRM on a custom subdomain and includes its own CMS, blog and lead capture settings.
Create fully customized single property websites for your featured listings. Purchase a custom domain for the site directly in the admin area of the CRM.
Best-in-Class Tools for Conversion
Build custom landing pages to help convert campaign traffic into new opportunities for your business.
Create featured searches for high-interest properties like new listings and open houses.
Section & Sidebar Management
Control the navigation, hierarchy, and overall structure of your site. Create custom sidebars and sections to display links or vendor partners.
Determine how agents and team members appear on your site – and give agents their own site to build their personal brands.
Publish unique local blog content to your site to position yourself as a market expert and capitalize on SEO opportunities. Add listings, testimonials, videos and more.
Manage your video assets and segment by tag. Display videos individually, in grids or in a scroller on content pages and blogs.
Seller Lead Landing Pages
Generate listing leads with landing pages that include instant valuations, email, text auto-responders, customizable campaigns and flexible lead distribution in our CRM.
Multiple MLS Feeds
Include multiple feeds on a single site (geographic restrictions apply). When a visitor searches for a community, the platform detects which feed is primary for that community and displays the appropriate results.
Advanced Search Tools
Visitors can use advanced search tools to find neighborhoods, condo projects, school districts and more. Include sold data so visitors can see recent sales in areas that matter to them.
Pro vs. Ace Sites
Decide Which Site is Right for You
IDX websites and content management systems designed to help real estate professionals set themselves apart from their competitors while boosting their reach.
Pro Site: Display Your Listings & Communities
Leverage prominent property search CTA to attract motivated buyers with Sierra’s flagship site offering.
Display listings and local market features like communities, neighborhoods and residential market data like never before.
Ace Site: Set Yourself Apart From Other Brokerages
The perfect way to showcase your brand to organic leads.
Attract seller leads with a prominent home value CTA and help them learn more about who they’ll be working with and what you’ve accomplished.
None of the limits. All of the proof.
See what our customers have to say.
Because Performance Never Goes Out of Style
Immediately upon [switching to Sierra], we saw conversion rates jump to 13-14%. We saw CTRs [click-through-rates] jump back into double-digits. We saw bounce rates to way, way down. We saw time on site go up into the minutes. It was everything positive we needed to see.
Sierra is the heart of our team. No other solution offers organic SEO capabilities like Sierra. We’ve seen “free” buyer and seller leads from organic site traffic. This would not be possible with any other website.
“Two years after implementing [Sierra], we’ve had a 2,000% increase in the number of users on our site, with the largest source being organic traffic. [Last year] alone, we’ve had more inquiries from our website since we’ve started in business.”