Sierra Summit

Louisville 2022
Mellwood Art Center
May 10, 2022
One-Day Event

What Is Sierra Summit?




The 2022 Sierra Summit is our second annual, one-day conference focused on growing your business and building valuable relationships.

When and Where?

The Sierra Summit will be hosted on Tuesday, May 10, 2022, from 9:00am - 5:00pm at the Mellwood Art Center in Louisville, Kentucky.

On Monday, May 9, there will be a free Training Workshop at the AC Hotel from 1:00pm - 5:00pm (limited seating) followed by the Welcome Cocktail Reception from 7:00pm - 9:00pm.

Where Should I Stay?

There is only one hotel block with a few rooms left at the Home2 Suites by Hilton.

The AC Hotel is completely sold out.

Both hotels are within walking distance of one another and we'll have morning and afternoon shuttles running to and from the event venue.


Home2 Suites

What’s Included?

Your Ticket Includes

• Free Training Workshop on Monday afternoon at the AC Hotel (limited seating)

• Welcome Cocktail Reception on Monday evening at the AC Hotel

• 8 hours of content hyper-focused on your business lead generation model

• Morning espresso bar and complimentary lunch

• Networking with other Sierra clients from across North America

• In-person access to Sierra platform experts and trainers

• Closing event with cocktails and live music

Free Training Workshop

We have added a new, free training workshop on Monday, May 9, the day before the official event. Once you register for the full-day conference, you will have the option to sign up for the training workshop being held at the AC Hotel. Here's what we'll be covering:


1:00pm - 2:00pm | Generate Leads with Sierra

2:00pm - 3:00pm | Edit/Enhance Your Sierra Site

3:00pm - 4:00pm | Tips on Creating a Lead Follow-up Strategy

4:00pm - 5:00pm | Lead Follow-up Tips



1:00pm - 5:00pm | Training Workshop (Limited Seating) | AC Hotel

7:00pm - 9:00pm | Welcome Cocktail Reception | AC Hotel


8:00am | Check-in Begins | Mellwood Art Center

9:15am | Growing a Team that Thrives: How to Build with the Right People, Model, Tech, Marketing & Culture | Erik Hatch and Mike Novak

10:00am | Leveraging the Mobile App | Sierra Training Expert

10:20am | Get Google's Attention on a Budget | Cindy Allen

10:50am | Leveraging Google Ads Campaigns | Sierra Training Expert

11:05am | Break

11:25am | Current Trends in Real Estate: Facing Everyday Challenges Head-On Panel Discussion | Hosted by Scott Hack with Barry Adelmann, Lorraine Danielson and Rachael Novak

12:05pm | Prepare for Handoff: How to Incorporate ISAs into Your Business (& What This Model Can Teach You Even if You Don't) | Heather Scofield

12:35pm | Leveraging the Dialer | Sierra Training Expert

12:50pm | Lunch is Served

1:35pm | Service Your Success with Sierra Panel Discussion

2:10pm | Staying Top of Mind Without Losing Your Mind: How to Serve All of Your Clients While Still Managing Your Life | Patrick Keller

2:40pm | Leveraging Automations | Sierra Training Expert

2:55pm | Break

3:15pm | Future Outlooks in Real Estate: Preparing for Tomorrow, Today Panel Discussion | Hosted by Brandon Hedges with Patrick Ferry, Robby Trefethren and more

3:50pm | The Road Ahead: Looking Forward on Sierra's Product Roadmap | Dave Short, Head of Product

4:10pm | Win Top-Dollar Listings in a Low Inventory Market (or Any Market): How to Combine Fresh Ideas with a Little Hard Work to Convert More Seller Leads into Listings | Buddy Blake

5:00pm - 6:00pm | Cocktail Hour with Live Music

Our Sponsors


Do you know the status of my hotel reservation?
We do not manage hotel reservations. If you originally made reservations for the October 2021 event, we recommend contacting the appropriate hotel to confirm your reservation.

I'm looking to make travel arrangements. When should I arrive?
The event begins Tuesday morning (May 10) and lasts all day. We are also offering a free training workshop the day before (May 9) with a Welcome Reception from 7:00pm-9:00pm. The training workshop requires registration and limited seating is available.

How do I sign up for the training workshop?
Once you register for Sierra Summit, you will automatically be added to email communications regarding the event, including how to sign up for the training workshop. Please keep an eye out for those emails.

Will food/drinks be served?
Yes, breakfast and lunch will be served during Tuesday's event. Drinks and appetizers will be served during the Welcome Reception on Monday evening and cocktail hour on Tuesday evening.

How do I get from the airport to the hotel?
The Louisville International Airport (SDF) is about 8 miles away from both hotels. We suggest using a ride sharing service such as Uber. We estimate this will cost around $25.

Are you offering a virtual event as part of Sierra Summit?
No, there will not be any virtual events offered this year.

Are you offering a special discount on tickets?
No, there are currently no free or discounted tickets being offered.

And While You're in Town...

Once you've reserved your spot for Sierra Summit, be sure to check out another event taking place that same week in Louisville – Real Estate Distilled. Sierra is proud to serve as the premier sponsor for this event, and we hope to see you there, as well!

>>Get Your Tickets for Real Estate Distilled Now